Ettore Giordano, who lives in Milan, has been working on industrial designs since 2001. Also continuing his academic career, Giardono has worked with many companies in different countries. By synthesizing different disciplines, he has associated traditional architecture, cultural differences and environmental responsibilities in his designs.
The Bplus series, which Ettore Giordano has designed by setting off with the idea of offering an environment sensitive, hygienic approach, attracts the attention by its innovative approach.
Since 2014, Ettore Giordano has assumed that task of CDO (Chief Designer Officer) at ISVEA.